Our strategic work brings together people and brands.
IN DEPTH ON
Brand Strategy
We begin with innovative insight mining techniques that help us understand your consumer on a deeper level. Then we look out into the market landscape for data and inspiration. The result is a purposeful, foundational platform that embodies your mission, vision, values and positioning with a strategic pathway to your brand goals.
Experience a transformation in growth and new opportunities. Whether it’s through trend forecasting, messaging strategy, portfolio architecture or other high-level brand strategy, our holistic approach will help propel your brand forward today, tomorrow and well into the future.
Experience a transformation in growth and new opportunities. Whether it’s through trend forecasting, messaging strategy, portfolio architecture or other high-level brand strategy, our holistic approach will help propel your brand forward today, tomorrow and well into the future.
AVAILABLE SERVICES
- Consumer Insight Mining
- Cultural Shifts
- Brand Positioning
- Brand Creation
- Naming
- Consumer Research
- Communication Strategy
- Brand & Portfolio Architecture
examples of our work
examples of our work
PRACTICE LEAD
Melinda Davis
With deep empathy and decades of experience, Melinda helps brands create stories that connect.
our capabilities
- Consumer Insight Mining
- Cultural Shifts
- Brand Positioning
- Brand Creation
- Naming
- Consumer Research
- Communication Strategy
- Brand & Portfolio Architecture
- Visual Identity
- Design Trends
- Visual Storytelling
- Brand Activation Toolbox
- Package Design
- Digital & Social Assets
- Photography
- Branded Experiences & Events
- Whitespace Opportunity
- Pipeline Development
- Product Concepts & Prototypes
- Ideation Workshops
- LiveTraction
- Communication Strategy
- Campaign Development & Execution
- Content Development
- Digital Strategy
- Website Design
- Branded Experiences & Events
Let’s spark something
big together.
We love collaborating through challenges, big and small. If you're looking for a true partnership, we'd love to hear from you.